diff --git a/.claude/memory/MEMORY.md b/.claude/memory/MEMORY.md
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@@ -35,6 +35,7 @@
 - [Mac gururmm setup pending](project_mac_gururmm_setup_pending.md) — ACTION REQUIRED: run `bash scripts/install-hooks.sh` in gururmm repo on Mikes-MacBook-Air before any RMM work
 
 ## Project
+- [GuruRMM Development Principles](gururmm-development-principles.md) - MANDATORY: every feature needs full stack (backend, API, UI, docs, scalability). Product must work without AI agents (AI features are enhancements). Documented in guru-rmm/docs/DESIGN.md.
 - [Sync script bug — untracked files](project_sync_script_bug.md) — Flagged for Mike. `.claude/scripts/sync.sh` line 53 misses untracked-only changes; one-line fix included.
 - [MasterBooter Side Project](project_masterbooter.md) — Howard's Rust+Slint Windows deployment toolkit at C:\MasterBooter, separate from client work. Do not log to clients/.
 - [Audio Processor Architecture](project_audio_processor_architecture.md) - Segment-first pipeline: detect breaks before transcription for complete content capture
diff --git a/.claude/memory/gururmm-development-principles.md b/.claude/memory/gururmm-development-principles.md
new file mode 100644
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+# GuruRMM Development Principles
+
+**Created:** 2026-04-29
+**Authority:** Mike Swanson (owner)
+**Location:** Documented in `projects/msp-tools/guru-rmm/docs/DESIGN.md`
+
+---
+
+## Holistic Feature Development (MANDATORY)
+
+When planning or implementing ANY GuruRMM feature, the complete stack must be considered and built:
+
+### Required Components for Every Feature:
+1. **Backend/Agent Logic** — core capability implementation
+2. **API Endpoints** — control and monitoring interfaces
+3. **UI/UX** — dashboard configuration, status display, management interface
+4. **Documentation** — user guides and operational docs
+5. **Scalability Design** — architected for future expansion
+
+### Example: Network Discovery Node
+A complete implementation includes:
+- Agent-side scanning capability (ICMP, ARP, SNMP)
+- Server-side data storage and API endpoints
+- Dashboard UI for:
+  - Designating which agent is the discovery node
+  - Viewing discovered devices
+  - Configuring scan schedules
+  - Setting IP ranges and exclusions
+- Status indicators (discovery progress, last scan time)
+- Future-proof data model supporting multiple discovery methods
+
+### Why This Matters:
+- **Completeness:** Features without UI are unusable by non-API-expert admins
+- **User Experience:** Configuration should be intuitive, not require documentation diving
+- **Consistency:** Every feature should feel native to the product
+- **No Dead Ends:** Design decisions shouldn't block obvious next steps
+
+**Features shipped without their UI/configuration interfaces are incomplete and will be rejected.**
+
+---
+
+## AI-Optional Operation
+
+GuruRMM must be fully functional without requiring AI agents (Claude, autonomous analysis tools) to operate.
+
+### Core Requirements:
+- All functionality accessible via traditional dashboard/API
+- Configuration and management through standard interfaces
+- Usable by MSP techs with zero AI/ML knowledge
+- Deterministic, reliable operation for production environments
+
+### AI Features Are Enhancements:
+- **Agentic analysis** (AI-powered log analysis, anomaly detection, troubleshooting) — planned enhancement
+- **Agentic command routing** (intelligent decision-making about command execution) — planned enhancement
+- Users choose whether to enable AI features
+- Product does not mandate AI usage
+
+### Why This Matters:
+- Real MSPs need deterministic, reliable systems
+- AI features can break, hallucinate, or be unavailable
+- Core operations cannot depend on AI availability
+- Production stability over experimental features
+
+---
+
+## Application to Development
+
+### When Adding Features:
+1. ✅ Design the complete stack before starting implementation
+2. ✅ Include UI mockups in feature planning
+3. ✅ Consider future expansion in data model design
+4. ✅ Ensure feature works via dashboard without API knowledge
+5. ✅ Never assume AI availability for core functionality
+
+### When Reviewing Features:
+1. ❌ Reject backend-only implementations without UI
+2. ❌ Reject features that require API expertise to configure
+3. ❌ Reject designs that paint into architectural corners
+4. ❌ Reject features that require AI to function
+
+### Planning Questions:
+- "How does an admin configure this in the dashboard?"
+- "What does the status display look like?"
+- "How do we expand this in v2/v3?"
+- "Does this work if AI services are unavailable?"
+
+---
+
+**These principles apply to ALL features — past, present, and future.**